Concert / Award / Coverage

Malaysia Model Festival Awards 2012

Kim Hyung Jun recently was spotted at the Malaysia Model Festival Awards 2012. The event was successfully held on December 11th 2012 with Hyung Jun as one of the presenter for the night.

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The Malaysia Model Festival Awards 2012 was proudly presented by Kronenbourg 1664, the inaugural Malaysia Model Festival Awards (MMFA) 2012 aims to recognize esteemed individuals responsible for contributing to the success of the modelling industry in Malaysia.

The two main awards of MMFA is the Female and Male Star Models of the Year, in which both the winners will be flown to Seoul, Korea, to be exclusive recipients of the Star Model Award – Malaysia during the 8th Asia Model Festival Awards (AMFA) in 2013. Past  Malaysian recipients of this prestigious award include Tini, Kelly Jagan, Wilson Tan,  eborah Henry, as well as KS Tan.

AMFA, which is touted as the Academy Awards equivalent to the Asian modeling and fashion industry, is an international red carpet event attended by a 3,000 strong live audience, that will be broadcasted over more than 20 channels across 128 countries around the world to an estimated 10 million people. International stars who have graced this event include Lin Chi-Ling, Leo Ku, Rain, Girls Generation, Wonder Girls, Big Bang, Beast, Kara, just to name a few.

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In conjunction with MMFA, a nationwide star model search will also be held in the form of the Asia New Star Model Contest 2012 – Face of Malaysia (FOM). This is a first of its kind model search as the criteria will not only include modeling potential, but participants will also have to possess potential star qualities. They will not only be trained in the art of modeling, but also the creative art of performance in the entertainment industry.

The appealing convergence of the fashion and entertainment industries is becoming more apparent in recent years, as championed by the strong emergence and dominance of the K-pop phenomena. One female and one male winner of FOM will also be sent to Seoul, Korea, to compete at the international grand finals and potentially be scouted by entertainment companies to be part of the next K-pop group.

Kim Hyung Jun was suited in all black, looking very simple but elegant, walked off the red carpets with the entourages from Korean Model Association (KMA), and was seen posing with the famous model Ms. Amber Chia, and also Malaysia’s famous shoe’s designer, Datuk Jimmy Choo, who later had a wonderful dinner with Kim Hyung Jun.

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Both of them was seated together during the show and often seen to be having a great conversation between them. After the event ended, both Kim Hyung Jun and Datuk Jimmy Choo was exchanging signatures with Hyung Jun who personally gave him his latest album, entitled Escape.

Fans who came for the night just to see Hyung Jun up closed was amazed by his friendliest gestures by willingly pose for the camera with his beloved fans. They were supposed to have an album signature event after the awards show but due to his conditions (reached from Japan later evening and straight off to the awards show), the management has to declined and apologizes to the fans, and promise to get the albums signed on the following day.

Hyung Jun posted a thank you message through his Twitter page, thanked his fans who came to support him for the night and promises to be back again in Malaysia. Hyung Jun then flew off to Thailand for the “Korea-Thailand Event” in Bangkok on 13th December 2012.

The winners list for the night can be found here http://www.a-creations.biz/mmfa/MMFA/
WINNERS.html

Congratulations to the Models! Thank you MMFA for inviting us to cover such a wonderful event.

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